How did American
Express memorialize the tragic events of September
11, 2001? Oncall Interactive partnered with VSA Partners
to create a CD-Rom entitled "Remembrance and
Renewal." The CD-Rom featured video footage of
CEO and Chairman Ken Chenault’s address to the
employees as well as individual employee interviews
and stories of courage in the face of unspeakable hardship.
The disc was bound in an accompanying book that was
distributed to thousands of American Express employees.
It describes acts of courage, love and caring. It speaks
of character and resolve, strength and commitment.
Above all, it's a story about moving forward—last
year, this year and in the years to come.
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